News that Nintendo are pulling all their UK Wii advertising in place for the more widely available DS probably comes to no surprise to us, we also know that they are upping production to 1.8 million wii units a month & we also know that the words 'Nintendo Wii' are the most searched for words on this planet at the moment (second comes Nintendo DS).
So what is it that makes the Wii so right for the consumer? the answer as if it needed to be said is that anyone can play, i've seen dad's play the Wii console!. Working up a sweat while 'exercising' almost makes the wifes and girlfriends interested in forking out cash that should be put towards better stuff like gardens or rings. The amazing £179 price point helps speed the process of purchase too! (although finding it under £350 with any decent games is like finding a needle in a haystack at the moment).
Looks like Nintendo may of won the console war, i mean they have strong opposition from Microsoft with the 360, and dare i say it the PS3? but being the hottest-impossible-to-get product for a second year running is just incredible.
I myself am still without a Wii, but i can blame owning a home for that! its on the list of things to buy in 2008.
Will Nintendo keep us on the edge of our seats in 2008 with some great titles, lets hope so. The future is bright for Nintendo, seems every one is backing them. I personally want to open a WiiBar and mix great nights out with great social gaming.
